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Where is the Underrated Place to Visit in Japan: Discovering the Charm of Shikoku

Beyond Tokyo and Kyoto: Shikoku's Hidden Gems Await

When most Americans think of Japan, their minds often jump to the neon-drenched streets of Tokyo, the serene temples of Kyoto, or the bustling markets of Osaka. While these iconic destinations are undeniably fantastic, the Land of the Rising Sun holds a treasure trove of lesser-known locales that offer equally profound, if not more authentic, travel experiences. For those seeking to escape the well-trodden tourist paths and discover a Japan that feels truly untouched, the island of Shikoku stands out as an undeniably underrated gem.

Shikoku: Japan's Smallest Main Island with a Big Heart

Shikoku, meaning "Four Provinces," is the smallest of Japan's four main islands, located in the Seto Inland Sea, south of Honshu. It's a region steeped in tradition, renowned for its breathtaking natural beauty, its spiritual significance as the site of the 88 Temple Pilgrimage (Shikoku Henro), and its incredibly welcoming local culture. Unlike its more famous counterparts, Shikoku offers a slower pace of life, allowing visitors to truly immerse themselves in the local atmosphere and connect with the soul of Japan.

Why Shikoku is the Underrated Escape You Need

Shikoku offers a compelling alternative for travelers who have already experienced the highlights of mainland Japan or are looking for something a little different. Here's why it deserves a spot on your travel radar:

  • Authenticity: Experience a Japan that feels more grounded and less commercialized. You'll encounter genuine hospitality and a way of life that has remained largely unchanged for generations.
  • Stunning Natural Landscapes: From rugged coastlines and dramatic mountain ranges to serene river valleys, Shikoku boasts diverse and spectacular scenery.
  • Spiritual Significance: The island is a major pilgrimage site, and even if you're not religious, the aura of these ancient temples and the dedication of the pilgrims are incredibly moving.
  • Culinary Delights: Shikoku is a food lover's paradise, with unique regional specialties that showcase fresh, local ingredients.
  • Fewer Crowds: Enjoy your explorations without the overwhelming throngs of tourists, allowing for a more peaceful and personal journey.

Must-Visit Destinations within Shikoku

While the entire island is a delight, here are a few specific locations that exemplify Shikoku's charm:

  1. Naoshima: The Art Island

    Though technically a collection of islands in the Seto Inland Sea, accessible from Shikoku (specifically Kagawa Prefecture), Naoshima has become a world-renowned destination for contemporary art and architecture. Art installations are scattered throughout the island, integrated into former mining towns and even the natural landscape. Key attractions include the Benesse House Museum, the Chichu Art Museum (partially built underground to preserve the natural scenery), and the Art House Project, where traditional houses have been transformed into art spaces. It's a unique blend of art, nature, and history.

  2. Dogo Onsen, Ehime Prefecture

    Dogo Onsen is one of Japan's oldest and most famous hot springs, with a history stretching back over 1,000 years. The iconic Dogo Onsen Honkan, a magnificent wooden bathhouse, is said to have inspired the bathhouse in Hayao Miyazaki's beloved animated film, Spirited Away. The experience of soaking in its mineral-rich waters, followed by a stroll through the charming surrounding streets with their traditional ryokans (inns) and souvenir shops, is an unforgettable taste of traditional Japanese relaxation.

  3. Iya Valley, Tokushima Prefecture

    Nestled deep in the mountains of Tokushima, the Iya Valley is a remote and breathtakingly beautiful region characterized by steep, forested gorges and dramatic vine bridges (kazurabashi). These ancient bridges, made from woven vines, were once the primary means of crossing the swift Iya River. Walking across them is an exhilarating experience, offering stunning views of the emerald green waters below. The valley also features secluded villages, traditional farmhouses, and the intriguing 'scarecrow village' of Nagoro, where a local artist has replaced much of the human population with lifelike scarecrows. It's a place that feels like stepping back in time.

  4. Kochi City and the Shimanto River, Kochi Prefecture

    Kochi City offers a vibrant urban experience with a relaxed atmosphere. Don't miss the expansive Sunday Market, one of Japan's largest and liveliest, where you can sample local produce and crafts. Just outside the city lies the Shimanto River, often called "Japan's Last Clear Stream." This picturesque river is famous for its numerous submersible bridges (chinkabashi), designed to be submerged during floods. Renting a bicycle and cycling along its banks, or taking a leisurely boat trip, provides a serene and beautiful glimpse into rural Japanese life.

  5. Ritsurin Garden, Kagawa Prefecture

    Often considered one of Japan's most beautiful landscape gardens, Ritsurin Garden in Takamatsu is an expansive oasis of meticulously manicured lawns, serene ponds, and a stunning variety of trees and plants. Unlike many other famous Japanese gardens, Ritsurin is not solely associated with a temple or palace, allowing it to stand on its own as a masterpiece of horticultural art. Exploring its winding paths, tranquil tea houses, and the iconic Moon-Viewing Tower (Kaisan) offers a peaceful escape and a profound appreciation for Japanese aesthetics.

Getting to and Around Shikoku

Reaching Shikoku is straightforward. You can fly into airports on the island, such as Takamatsu, Matsuyama, Kochi Ryoma, or Tokushima. Alternatively, you can take a Shinkansen (bullet train) from mainland Honshu to Okayama, and then transfer to the Marine Liner train which crosses the Seto Ohashi Bridge to Shikoku, offering spectacular views of the Seto Inland Sea. Once on Shikoku, a combination of trains and buses will get you to most major attractions. Renting a car is also an excellent option for exploring more remote areas like the Iya Valley at your own pace.

"Shikoku offers a profound sense of discovery. It’s a place where you can truly disconnect from the hustle and bustle and reconnect with nature, spirituality, and the simple joys of life."

So, if you're looking for an off-the-beaten-path adventure in Japan, consider Shikoku. It's a region brimming with hidden wonders, waiting to be explored by those who dare to venture a little further.

Frequently Asked Questions about Shikoku

How can I experience the Shikoku Henro pilgrimage without being a full-time pilgrim?

You don't need to complete the entire 1,200-kilometer pilgrimage to experience its essence. Many visitors choose to visit a few key temples along the route, such as Zentsuji Temple (the birthplace of Kobo Daishi, founder of Shingon Buddhism) or Ryozenji Temple (the first temple on the pilgrimage). You can also observe pilgrims (known as o-henro-san) on their journey and perhaps engage in a brief conversation, a practice known as ai-uchi, which is a sign of respect and mutual encouragement.

Why is Shikoku considered less crowded than other parts of Japan?

Shikoku's relative remoteness and its less developed infrastructure compared to the major hubs of Honshu contribute to its lower tourist numbers. The island's focus on natural beauty and traditional experiences, rather than large-scale commercial attractions, also appeals to a different kind of traveler. This means you can enjoy a more intimate and less rushed experience of Japanese culture and landscapes.

What are some unique local foods to try in Shikoku?

Each prefecture on Shikoku has its specialties! In Kagawa, don't miss Sanuki Udon, famous for its chewy texture. Ehime is known for its excellent citrus fruits, especially iyokan, and its delicious sea bream (tai). Kochi boasts katsuo no tataki (seared bonito), often enjoyed with garlic and soy sauce, and its local sake is also highly regarded. Tokushima is famous for its Awa Odori dance festival and its local chicken, Awa Odori chicken.

Is Shikoku suitable for solo travelers?

Absolutely! Shikoku is considered a very safe and welcoming destination for solo travelers. The locals are generally friendly and helpful, and the abundance of temples, natural beauty, and the pilgrimage route provide plenty of opportunities for introspection and connection, whether with oneself or with others you might encounter.